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AI PPC Readiness Checklist

Is your Google Ads account ready for AI Max, automated bidding, and the next wave of Google's AI features? Audit your account across 6 categories with 30 action items.

What's Inside

AI Max Migration Readiness

5 items

DSA inventory complete

Landing pages audited for content quality

Negative keyword lists comprehensive

Performance Max Health

5 items

Asset groups properly themed

Audience signals reflect actual buyers

Conversion actions are clean (no duplicates)

Creative Asset Quality

5 items

15 unique RSA headlines per ad group

Image assets are high quality and relevant

Video assets provided (not auto-generated)

Conversion Tracking

5 items

Primary vs secondary conversions separated

Offline conversion imports configured

Cross-device tracking enabled

First-Party Data

5 items

Customer match lists uploaded

Website remarketing audiences built

CRM data synced to Google Ads

Measurement Framework

5 items

KPIs defined beyond cost per conversion

Incrementality testing planned

Brand vs non-brand reported separately

Download the AI PPC Readiness Checklist

A practical checklist to audit your Google Ads account for AI readiness. Covers 6 categories with 30+ action items.

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