Google Ads Grader
Get an instant health score for your Google Ads account. Identify issues and quick wins to improve performance.
47 businesses audited this month — 89% had fixable waste
Performance Metrics
Enter your current account metrics. You can find these in Google Ads under "Campaigns" or "Overview".
Google Ads grader FAQs
What is a Google Ads grader?
A Google Ads grader is a tool that scores your account health across key areas like campaign structure, keywords, ad copy, targeting, and conversion tracking. It gives you a letter grade (A-F) and highlights the weakest areas so you know what to fix first.
Does this ads grader need access to my Google Ads account?
No. Unlike graders that require you to connect your Google Ads account, this tool works as a guided self-assessment. You answer questions about your setup and get an instant grade, with no login, no OAuth connection, and no sales calls triggered by your account data.
How is my account grade calculated?
Your answers are scored across five areas: account structure, keyword strategy, ad copy, targeting settings, and conversion tracking. Each area is weighted by its typical impact on performance, then combined into an overall A-F grade with per-area breakdowns.
How accurate is a self-assessment compared to a real audit?
A self-assessment finds the structural issues you already know about. A professional audit inspects the actual account data: search terms, auction insights, conversion paths, and wasted spend you cannot see from settings alone. Use the grader first, then get a free wasted spend analysis if your grade is C or below.
Want a Professional Account Audit?
Our experts can dive deeper into your account and identify opportunities this self-assessment might miss.